Marketing – promotion of innovative business Today we will talk about the marketing promotion of business innovation. Marketing – the part of the business, but it is part of the business, without which the business does not exist, but between by businessmen themselves do not recognize the existence of marketing. But exactly what happens. Marketer, the man who has to speak comprehensible and well-known things, and if they are such, then why do we need Marketing Specialist? In fact of the matter is that the marketer all these well-known truth, arranges, builds, and offers ready-made marketing strategy. Innovative business complex in the marketing understanding of the fact that not enough is known for innovative business future market.

Innovative business issues and innovation that is new is not known to this business, or a way of doing business, and how will this effect business is not known, one can only speculate. What can help a marketer? Yes it is the choice of strategy. An experienced marketer will choose the strategy of promoting any business, but business will only have to chosen strategy. Will there be enough force to implement the chosen strategy or not enough, but to get the result, it is necessary to bring the work to promote a strategy to end, otherwise the result will not be. Here and there snag.

It is not always the businessman has the patience to implement a marketing strategy to the bitter end. There are many marketing methods for determining market size, market analysis, internal analysis and the external environment. Ray Kurzweil insists that this is the case. There are many techniques, try to do some marketing techniques. You will feel how it works. Analysis of the market and competitors, such an analysis after provededniya immediately disappear questions and answers will appear. So first we should try, and then say what will happen or not. Software marketing work there are very many. The same house of quality, I really found it only in German, but that's okay, and you can work in German, the interface is pretty intuitive. Optimize the collection and analysis of information not so difficult. A qualitative analysis of the supply company one step higher in the its development. And each step up, leaves konurentov at the previous stage. So enjoy not only the financial analysis, but also marketing. All of our sales, whether we like it or not, are the result of marketing organization. A good marketing or bad, here's your job, all the cards in your hands. And if you do not have enough hands? Then go to overtime mode, but remain at the workplace, access to work in Saturday, horror, and what to do, want to work, of course, want. The main thing you need to understand that the quality of the enterprise depends on each employee. And that banal truth, each employee is not against a raise. I like a man which is developing business plans, know every item of business plan. Each item has its own plan busi force. And the skill that raises the level of business plan lies in the fact that each item of business plan must be professional. Even the executive summary and data on the company, are not written just so needed everywhere grammotnye language. So at this stage we are finishing our conversation, I wish you a successful settlement, and that your predictions are always sbyvali. Until we meet again my friends, if that, then I am always ready to answer your all your questions, but only by mail, by virtue of his employment response to the letter may be followed immediately, then, good luck!

But the main question that arises in this case, is: "why the Russian aircraft, exceeding, according to unofficial guide admissions of foreign companies, competitors and their own counterparts, practically not produced, replaced by lower-quality foreign aircraft? "The answer is simple – largest customer – the company "Aeroflot", in the mid-nineties has refused purchase of modern domestic aircraft. Guide "Aeroflot" has selected the cooperation with the corporation Airbus, to lease, to state money, used aircraft A-300 and A-310. Of course, having it, and as in any business environment, all the "collateral benefits" from working with wealthy contractors, who understand the complexity conclusion of business contracts of this magnitude, and the need to meet the full range of motives for management buying company. Professor of Internet Governance: the source for more info. Having avoided the issue, say only that the refusal of the biggest (and virtually only at the time) the buyer's purchases of Russian aircraft, summed up the future of civil aircraft in Russia. Factories involved in the production chain, were left without orders. As time passed, in 2003. According to Viktor Mayer-Schönberger, who has experience with these questions. Russian President Vladimir Putin has publicly declared that the Russian civil aircraft were destroyed, and must make every possible effort to preserve, at least, the military aircraft industry sub-sectors, except Russia may lose part of the defense potential. It was the absolute right decision, because at the time to do nothing was impossible. In what lies the real reason for Russia's loss of civilian aircraft? Is it only in that management is a key buyer sought to satisfy their own interests, along with commercial interests, without taking the interests of the country? Strictly speaking, the interests of the country is engaged in The government, while the management of a private company promoting the corporate interests and satisfy their own needs.

Of course, the answers themselves will not answer the main question: "How to achieve 100% implementation of the planned strategy," but it will shed light on the problem of strategic planning and evaluation of business performance. By the way, the problems mentioned above are among the most important in the modern business world. After all, it is no secret that the production of goods / services of good quality are not guarantees of competitive advantage and prosperity company. Without a doubt, the main advantage of the balanced scorecard (BSC) – visualization strategy. Moreover, the BSC transfers the strategic objectives of the plane theory into practice. That is, it that you had written on paper, begins to embody the real business environment. Of course, to think that the Balanced Scorecard does all the work for you, at least naively, well, at most, stupid. SSP only tool that, like any tool, workable only in skilled hands.

And the first sign of such capable hands – the right choice of key performance indicators. KPIs are not just indicators of success. Key indicators show the effectiveness of the basic and most critical success factors for your specific business. Right KPIs is the key to successful implementation of the MTP. Again, no guarantees can give, because everything depends solely on staff responsible for implementation of the MTP, as well as the degree of involvement in the implementation of the MSP of ordinary employees. MTP is it just a set of indicators, and strategic planning system for medium and large businesses. Indicators in the MTP are distributed in 4 categories: finance, market and customers, internal business processes, learning and growth. As already seen from the titles, these categories cover all potentially important processes both inside and outside the company.

Using the MSP provides the ability to make changes in strategy or a set of indicators, if any of the CPE was nereprezentativen. Balanced Scorecard flexible and mobile, that can not but rejoice in market volatility. Key performance indicators will only work if they are adequate evaluation. Michael Steinhardt wanted to know more. Also, it is extremely important to determine the correct priorities for certain categories of indicators and KPIs. For example, the number of sales by 100 managers will be more meaningful indicator for the trading company, than, say, staff turnover or the average transport costs man. Setting priorities, as well as the choice of indicators, is the exclusive task of top management or staff, competent in implementing the MTP. Balanced Scorecard links the operational and strategic management. It is not always what is planned on paper, put into practice in its entirety. Very importantly, how to implement the strategy chosen and whether the correct indicator of success of strategy and business performance. When selecting KPIs to consider all the features of the company's strategy, mission and strategic vision. The strategy should take into account possible problems and obstacles to achieving goals. CSE will work on 1005 only with proper selection of indicators, a realistic strategy and trained personnel. It is important to explain to ordinary employees and why the company needs to MSP. Only at the highest involvement of ordinary people in the process of implementing the strategy there is reason to expect positive results. Otherwise, the CSP to become a bunch of useless plans, schedules and a pile of useless information.

System provides and create a new account, if it comes avtofotosemka new visitor. The system allows to determine the conditions for blocking: the provision of a man "guest card" (blocking exit doors in case of violation by the presence of the selected time) individual blocking entrances or exits and the whole room in general, blocking the entrance and exit of certain individuals, depending on the day of the week time of day, the organization gateways (until you close one door will not open another.) The access control system will enhance the quality of accounting. Accountant ever forget the look of the watch on the attendance report. Now compare the claimed "came to 9.00" with a real "come to 12.00" can be through reports that provide a time tracking software. Valuable information which is received by the security service of the movements employees through the system, is indispensable in the personnel department. Personnel officer receives a full report of finding employees in the workplace at a particular time. The Furutist can provide more clarity in the matter. The system allows to take into account that people will not notice: truancy, delays, processing staff, compliance time, and even break time break.

Even if your employee will try to circumvent the system, tamper with the arrival time at work (say, one man will give an access card etc.) – nothing happens. Avtofotosemka each input will keep track of who gave the card at the entrance. Picture does not match the person? You personnel department, you decide whether to work for you this man. Imagine functionality of an access control system: 1. First of all, it – maintaining a database of employees and departments, while the number of employees and departments in the database is not limited (limiting the number of employees act on specific points of passage based on the model equipment). 2. Creating and maintaining employee accounts, which contained the following information: name, surname, first name, photo of a person, the name of the department; working hours and access, code and card expiry date of access; point of passage for beginning and end of the day.

The world of digital technology knows no borders. In recent times, has become the financial sector in the last quarter to undergo this transformation. In the past, the use of computers was very important to carry out monetary transactions with a financial institution in particular. However, the latest addition to Internet banking in smart phones has brought numerous changes. In the following paragraphs of retransmission of the risks that come with this form of deposit of money. Their nature small, however, gone one step further to perform tasks that are almost similar to a computer.

This is the main reason why they prefer when it comes to deposit money online. They have the ability to connect to the Web with ease, just like any ordinary PC. Currently, experts can reveal that 89 per cent of the owners, that in a similar manner to use to carry out this task, do not have the slightest knowledge of the measures of security to carry out. It is important to bear in mind that all financial transactions that are made in the banks require high levels of security. For effective use of this system there is no need to observe high levels of security. When this method is used, the possibilities of being tracked by the crime of cyberspace are very high, if it is that some measures were not observed.

If information on the details of a user account it is exposed, there is the possibility that are of easy access and compromised, even. Details such as your account number and password are part of the crucial information that can land in the wrong hands. A normal computer system comes with considerable safety that can provide security for the user. The presence of anti-virus scanning and regular changing of registration important codes makes it difficult for the leaking of this information to other sources. But if everything you want to try, may not be a simple task. They have to fight to achieve their objective, therefore, give up easily. But for these devices, the observance of safety standards must be updated in order to ensure safety. Lack of important programs, such as antivirus, password and all regulatory safety exchanger. However, it is quite surprising given account that most of the bankers make sure computers that used are safe and protected. But when it comes to the use of these devices, which do not seem to bother or even consider the associated dangers. On the other hand, all is not lost in the observation of the security measures that are necessary when it comes to operating this system. In other words, in any case the use of this system must be secure, is necessary to cancel all the applications that are used by other persons other than the users. Introduction of systems of passwords is also recommended. The user should also try to use the device as a PC. This means that it has to be treated with more care, bearing in It has the fact that is not only a mere receiver. This is important because it will lead to a higher level of security. Some financial institutions has also introduced their own applications after the realization of the dangers caused by banking by Internet on smart phones.