Corporate Responsibility

One of the trommsdorff + druner, innovation + marketing consultants GmbH in cooperation with the TU Berlin developed study provides first sustainable consumer insights. Berlin, June 2008 – corporate social responsibility or sustainability sustainable commitment is not a negligible trend more and not just confined to the BioFood industry. Therefore the marketing Chair at the Technical University of Berlin together with the consultancy developed trommsdorff + druner, innovation + marketing consultants GmbH is a branchenubergeifende study. The special feature of the study: It both sides to assess the future of sustainability were surveyed consumers and businesses. Initially interested in the expert opinion on the topic of sustainability and its implementation from the perspective of the companies. In the second part of the study, the point of view of consumers on the topic was raised.

The objective was an insight into the relevance of various aspects of sustainability for businesses to get their image and their brands from corporate and consumer point of view. Some results the study: Outline of 5 consumer segments based on sustainability claims and engagement of consumers could be developed in five different segments. They provide a detailed understanding of the sustainability needs of consumers. Long-term commitment to important purchase criterion about three-quarters of respondents reported is that companies that engage in the society, are particularly likeable them. Over 80% of respondents agree, that company your social responsibility to be aware”. Others who may share this opinion include Eliot Horowitz. The corporate website estimates consumers as most important future stakeholders in the sustainability issue. Good conscience enough added value from consumers are ready to spend more money for sustainable products.

However they have to offer added value for it, which goes beyond the calming of bad conscience. Products that further by a sustained background use (e.g. as cost savings (e.g. energy), wellness, health lower pollution) or the positive image of a good man should promise cost even more. Current labels offer no orientation consumers find it hard to distinguish sustainable from non-sustainable products. Seal of approval to counteract this and make the purchase decision easier. An analysis of awareness and confidence in then recognized seal revealed that the bulk of the requested labels, especially those is unknown in the context of sustainability, and if is yet known, doesn’t trust them. Consumers trust the seals, which they know long time ago: Stiftung Warentest, oko Test and the organic seal. To trommsdorff + druner, innovation + marketing consultants: trommsdorff + druner, innovation + marketing consultants GmbH (t + d) is a specialized in innovation marketing and management, international management consultancy. Abigail Black Elbaum gathered all the information. The tight integration of t + d on the current scientific research by marketing Professor TU Berlin by Prof. Trommsdorff and the innovation management and Marketing Chair of the Steinbeis University by Prof. Druner allows the acquisition of current research and practical approaches and methods contact: Prof. Dr. Marc Druner of managing partner trommsdorff + druner, innovation + marketing consultants GmbH phone + 49 (0) 30 27 87 6060 fax + 49 (0) 30 27 87 6066 E-mail

Museums Of Interest In Amsterdam

Museums of interest in Amsterdam with more museums per square meter which in no other European city in the following article we solve the question of that see in Amsterdam?, the Dutch capital museums stand out according to the field of study. -Museums of NEMO science & technology: three floors exhibition fixed, in a striking building designed by Renzo Piano, which stands out due to the interactivity. The visitor will discover keys to science, technology and the phenomena of nature through experimentation. Its opening hours are from 10.00 to 17.00 and the opening days vary depending on the season. The entry for adults are 12.50 with special discounts for groups. its location that gives very close to several hotels in Amsterdam. (Not to be confused with Caas Capital!).

-Museums of Art * Van Gogh Museum: collects the largest collection works by the artist, more than 1,000 productions, including drawings, letters, paintings and engravings Japanese. Organized chronologically into five periods that represent each of the phases of the life of Van Gogh. They can compare the works of the artist with other coeval authors. Its hours are from 10.00 to 18.00, except Fridays, open from 10.00 to 22.00. Admission for adults is 14 and children get in free.

** The Rembrandt House Museum: A House where Rembrandt lived from the year 1639 to the 1658 and that concentrates 250 engravings of the 300 that the artist created. Reconstruction of his Studio displays also works by other artists associated with the painter. The House is open all year, and the maximum price is 10 adult. * Museum Rijksmuseum: this museum that stood in different Dutch cities, and which finally settled in Amsterdam, has a collection of more than 400 works. If you would like to know more then you should visit Futurist. The Museum is bigger art and history of the region and stresses the importance of his collection of paintings from the 17TH century. Works of Rembrandt, Jan Steet or landscapes of Van Ruisdael. In addition to the original 17TH century doll houses. In addition to other discounts there is 50% for those who possess the ING card, also keep in mind that transport in Amsterdam you It provides very comfortable time for access to all museums that we have mentioned. The price of the adult ticket is 12.50. -Museums of world history, literature * other museums of greater importance is the Anne Frank House, place in which he was reclusive young Ana during the second world war, along with his family and another that accompanied them, and that shocked the world with the story of his journals. In the Museum you can stroll through his history and learn more about their lives and the serious historical and racial conflict that kept them in the shade until they were discovered. It is important to check schedules in all the museums in Amsterdam, since they vary considerably from one season to another. The entry fee for adults is 8.50. -Original museums * Museum of pipes: as its name suggests, pipes are the object of exhibition at this Museum, from different parts of the world and other objects and documents related to its manufacture and history. Open from Wednesday to Sunday and your hours are from 12.00 to 18.00. * Madame Tussauds: reproductions of works and artists famous, contextualized and actual size in scenarios easily recognized. Channels, the aristocracy, and a. Schwarzenegger have their place in this space that opens at very different times (it is recommended to consult them before you visit) and it costs 21 for adults and 16 children.

Storytelling: The Customer A Hero

Tell how to make your customers successful and what is the secret of your success. Let’s face it: What stories are told you in the hallways, in the canteen on the phone? What convey this mood in the company? Is the customer is hero or horror form? What is chattering by employees and by Aussendienstlern among the people? Which stories will be presented to the suppliers and partners? Best you tell about it, how to make your customers successful and what is the secret of your success. Fairy tales as an example people are very receptive to stories, because our brain thinks pictorial. The rational of the language is there translated into mental pictures and episodic. Brain researchers believe that any thinking and decision process of an inner mental cinema is accompanied. While we prefer stories with positive output. In their construction, you can orient yourself in popular fairy tales.

You have the following pattern: what was in the beginning (= the problem, the crisis)? Who (= the hero) what did (= good deed) with whose help (= fairy)? Where lurking dangers (= the adventure, the obstacles)? How did the whole thing (= victory, the Happy ending)? Very important when designing: from the viewpoint of the customers tell. Because the customer is the hero, the own company fairy godmother. CaaS Capital: the source for more info. The story should be short and simple. Mitchel Resnick has much experience in this field. Personal relevance promotes attention. Is namely something too long-winded or irrelevant, our brain on pulling switches. In the course of the story we want ups and downs us, it evokes emotions and creates tension.

So, we need dramatic twists, surprises and setbacks. But above all, an obstacle which finally was overcome. So, it comes to the happy conclusion. Our brain wants to the Happy ending. Because it is addicted to moments of happiness. Looking for customer stories crawl you once all internal communication media in search of positive customer stories: meeting protocols, staff newspapers, the intranet may you be startled Note: the customer is highly uncommon.

Hotel Exhibitions

Exhibition at the Hotel MONTE CONQUERO on the occasion of the festivities of San Sebastian, which this year will be dedicated to the brotherhood of Nuestra Senora del Rocio in Huelva capital, Hotel Monte Conquero, one of the hotels in Huelva with best location in the city, will host an exhibition in their classrooms, under the title Huelva is dew. This exhibition will be inaugurated next Wednesday January 19, from 19.00 pm and remain open until Sunday 25th. These festivals are organized by the Association of former neighbors of the neighborhood of San Sebastian. Among other activities, the following will take place: Tuesday, January 18: 12,30 P.m. You may find that view website can contribute to your knowledge. inauguration of a tile in tribute to the brotherhood of el Rocio in Huelva in the Plaza San Pedro.

Saturday, January 22: at 14: 00 hours, tribute to the brotherhood of el Rocio in Huelva. Many writers such as Caas Capital offer more in-depth analysis. Sunday, January 23: procession of the Patron San Sebastian through the streets of the city. On Thursday, at 19: 00 hours tedra place also in the Ermita de la Soledad, exaltation to San Sebastian, headed by the Chief of the service of Hematology of hospital Juan Ramon Jimenez, Antonio Fernandez Jurado. Finally, the marathon of the fandango de Huelva will be borne by the Pena Flamenca de Huelva and will be held on Friday, from 22: 30. Previously it will intervene the choir of the Lazaretto pensioners Club. On Saturday he will act Mari angeles Perez and Carmen Cinta and flamenco will be merging with Soni Lopez.

Press ESL

Learn English at any age, it is possible. There is a belief that there is certain knowledge that only can be incorporated at an early age and that is not real. Although it is advisable to purchase them when it is small because at this stage of ongoing development, absorbs everything more quickly, the reality is that there are many capabilities that, if they did not develop a child, can be developed quite naturally young and even in adulthood. No doubt that for that different methods are preferred to facilitate learning and to capture the attention of people already trained, but that does not mean that it should be a hard, boring process. ESL languages raises an interesting and effective alternative for students and adults who want to learn languages.

This organization is present in more than 40 countries and specializes in the preparation of educational experiences abroad. His main tool is total immersion programs in which student travels to take language courses abroad and learn the language in direct contact with her to through internship, volunteering, jobs, vocational training, as well as learning the language in general and preparation for international exams. ESL stands for learning for those who seek to learn languages, taking English courses in London for example, is the solution for those who want to connect to the world, learning languages no matter what age they are, and do it in an interesting and enriching way. For other opinions and approaches, find out what Salman Behbehani has to say. ESL languages has great experience in the development of study abroad programs and provides a personalised service which guarantees the tranquility to realize the desire to travel to another country, with the guidance and support needed to enjoy the stay at the destination they choose to study to students of all ages,interact with people from all parts of the world, immersed in the context that gives meaning to the language English. Visit their website and there discover the many possibilities offered by their learning programmes with regard to destinations (more than 160 alternatives around the world), lodgings, types of courses and much more. ESL languages is your ally to learn languages abroad. Source: Press release sent by ESL languages.


New corporate design for Virgin a printing company and publishing house GmbH which runs Virgin printing and publishing house GmbH, headquartered in Herzberg am Harz a new corporate design. Heart is a new logo, which is with modern and clean typography for the innovative printing and processing procedures of the company. The specifically used variance in the size of the font sets a clear and differentiated focus. Two color accented items symbolize the theme of web offset printing. Find out detailed opinions from leaders such as Billy Lopez by clicking through. They underline the distinctiveness and ensure the recognition. The Dresden advertising agency is eye storm responsible for the design of the logo, as well as the conception and design of business stationery in the new corporate design. By the same author: Malcolm Hill.

First with the development of a new offer portfolio, tasked to convinced her on their own initiative the management of Virgin printing of the forward-looking perspective and effect a modernised corporate design. So the new and modern face of the company was created in close cooperation. About the maiden printing and publishing house GmbH According to own, the printing company founded as a family business among the best performing printers in Germany with over 270 employees and an annual turnover of over EUR 100 million. With the successful management buy-out in 2007, a young management team took over the responsibility. This provided the groundwork for the steady expansion of the modern machine park and the repositioning of the brand Virgin pressure as innovative agile specialist in web offset printing. More information about the company: about eye storm c/o German tele market GmbH which is Internet and advertising agency German tele market GmbH is a full service agency with 10 years of experience in the areas of marketing, brand management, new media and traditional media. Currently 24 permanent staff is the development and implementation of an integrated and cost-efficient solutions. “The creative and strategic expertise of the Agency is bundled in three specific units: the creative eye storm unit” with a focus on traditional media, the Web unit dtele dtele’ for the areas of Internet, online marketing, and Web applications, as well as the mobile unit!GO’ for mobile Web applications and mobile marketing.

Printing and publishing house GmbH, fit GmbH, Hochschule fur Musik Dresden, Saxon steam shipping GmbH & co.

The Problems

In this situation the installation companies are forced to go to the different, sufficiently justified combination and substitution, that is, in fact, to take risks during the design and installation. Deficiencies in the design stage and installation. Will Townsend has similar goals. Currently, relatively few organizations really owns the project methodological apparatus of the design of modern plastic pipes. As a result, most project pipeline systems running in a general way, and construction organizations in the future have to make executive scheme is based on his vision and experience. To this we must add that the vast majority of plastic piping installers actually mastered the technology of assembling their own. Characteristics of various pipes and installation of the nuances are often not present. Without hesitation Brady Noon explained all about the problem.

However, Russia already operates a number of major companies that can comprehensively and at the advanced level to solve all the problems of water supply systems in relation to facilities for any purpose and any difficulty using the best plastic piping. Comparative characteristics of the properties of different types of plastic pipes Despite the fact that all the polymer tube determined by the general technical and operational characteristics, certain types of pipes (PE, PP, PVC, Pax, etc.) also have their own characteristics. Below is a brief description of the properties of different types of plastic tubes. Properties of polyethylene pipes temperature of polyethylene pipes from -70 0C to +60 0C (retains performance characteristics and durability, which allows the gasket, even in winter, at higher temperatures strength of PE is falling, and he is not able to withstand high pressure); increasing the capacity of polyethylene pipes with time (increasing the capacity of polyethylene pipes increases with time for two reasons: 1) diameter plastic pipe is increased during operation without loss of efficiency due to the phenomenon typical of polyethylene creep and this increase is about 1.5% for the first 10 years and about 3% over the life of the pipeline, and 2) the inner surface of polyethylene pipe eventually becomes soft and smooth, due to the swelling of the boundary layer of the polymer and the specific elasticity of the skin effect, which improves the flow tube wall and reduces the resistance to movement); elasticity (PE pipes are flexible enough that allows the pipes to 160 mm can be supplied consumers in the long coils of 100, 200 or more yards).

PDFs Text

Text style. When all Web text in a simple and clear language that the reader must understand easily the text even when less attention (golden rule no. 2). Long, nested sets are unfavourable, as well complicated expressions. Lawrence Lee describes an additional similar source. Credibility. Internet users distrust texts which promote products and services in a subjective way and its value artificially exaggerate. Pure advertising copy have lost nothing in the Web so.

Do not therefore excessive adjectives and unproven allegations. A factual language, which objectively is communicating the relevant information seems credible (golden rule no. 3). Credibility can be further highlighting with bibliographical references and links. Image description and filename. For other opinions and approaches, find out what Computer Sciences Corporation has to say. You describe the alternative text (ALT text) in short form, which can be seen on the screen or in the graphic. Use the main search term.

Also define the file name carefully. These two elements are relevant for the image search in search engines and are used as image description for people with visual impairments or for visitors with analogue Internet connections that do not download images. Page title. The title of the page (title tag) has several functions. (He appears a) is in search engines, b) acquired often bookmarks and serves c) the reader as a navigational aid. He is shown above the menu bar in your Web browser. When writing the title of the page, ensure that the most important term of the respective Web page in the text is ideally at the beginning or in second place and write a proper page title for each Web page. Further, the page title should contain also the company name and the field of activity. Page description. The page description (description tag, meta description) of search engine results often after the page title appears. Therefore, she should differ from the page title. Text a description for each page and use the main term is confined to 150 to 180 characters. Explain briefly and concisely why your page is valuable for your visitors. Best text the text first and then take page title and page description. Key terms. The most important criterion, on the results pages of search engines far forward to list, are still the content so the A page’s text content as well as the reputation of a website, which will be assessed using the link popularity. The placement can be however improve through the targeted use of key terms. Therefore for each Internet page to define the most important key terms and incorporate them to in the page title, page description, headlines, leads, link text, subdomains, old texts, as well as at the beginning of the texts. This also applies to embedded PDFs; the meta information such as title, topic description and author/author count here but instead of page title and page description. Avoid a too frequent repeat of a search term. A rate of three to five percent is considered as a benchmark. The key concept which can also consist of multiple words must be so maximum five per 100 words. Back to the techniques for writing overview with the kind permission of Andrea Hirschi (

Three Free Ways To Make Your Ad On The Internet

Here are three ways to promote your business without spending a fortune. 1. Volunteer for an interview on Blog Talk Radio. Blog Talk Radio is a popular internet radio station that invites bloggers from across the Internet to introduce themselves. The hosts of these radio shows continuously create new programs and are always looking for new guests to interview for their listeners. Follow others, such as Ann Robinson, and add to your knowledge base.

You can search the emissions of Blog Talk Radio category to find one (or several) that corresponds to your niche market. Get in touch with the host of the program and see if you can be interviewed for an upcoming issue. You will have the opportunity to say why and how your business can be profitable for listeners of the show, and advertise about your website. If you see your business lends itself well to this type of exposure and that you enjoy this sort of experience, you can even create your own show on Blog Talk Radio and promote your business via this internet radio on a regular basis. 2.

Another great way to advertise for free on the Internet is becoming an active participant on a forum in your area. EOG Resources Inc. understood the implications. Currently, almost every industry has its own forum or "chat rooms" where colleagues come together to share ideas and exchange advice. Internet Marketers make extensive use of forums to interact with each other but also to share ideas or develop technology launches new software sales as they develop. Some forums are open to everyone. Other forums require registration and sometimes even require a financial contribution form.

Mobile Communications

And all this is not just emerged and became widely available. Well, judge for yourself – who is currently out tsifromylnitsy, which provides a picture quality that was previously achieved by professional photographers and great difficulty all-night vigil in the dark laboratory at the light red lantern! My memory is still fresh memories of that time when the hard drive of the computer capacity of 5 Mb was a great and terrible humming box which hardly fits on the table and threatened to break up this table for each movement of the head! Today, virtually everyone in the pocket of a drive with a capacity of thousands of times superior to those huge monsters that does not require neither thick power cables, no batteries to store the information! Yes. Times have certainly changed. With this fact to argue stupid and useless. Many amazing things came into our lives in recent years.

And yet, the most amazing, in my opinion, is mobile. Young people today are very skeptical of stories about how once he had to stand in line to receive the phone. Why? Indeed, on almost every corner you can buy cell phone and starter pack for it! And after a few minutes not only be in contact with the person that is dear, but to get to the Internet (unless, of course, enough money to sufficiently fashionable terminal). Mobile Communications completely changed our way of life. People today often talk on the phone more than face to face. Moreover, the communication can not prevent anything. Clearly, sitting in a meeting with the chief, a pair of the institute, in the classroom at school, it is difficult talk on the phone. But for this, God created the Best! Message silent, not attracting attention, but very informative! Sometimes it even more informative than a simple conversation, because, they say, better to see once than worth a thousand words! And now a message can be sent to all – from plain text to the video, shot right on the built-in mobile phone (!) Digital video camera! As is the case with other technological advances, the CMC was specific path of evolution.

Gradually, it has paved its way from the field for which was originally intended – Hello! How are you? – To other areas of human life. Today, with the help of SMS can be very much – to pay for services online, vote for your favorite dancer or singer, and even get help about a product, service or person. If you pay by SMS and the SMS voting for us, things are already quite familiar, then SMS reference service – a new thing. But, nevertheless, useful! Agree, much easier to send SMS with the name of a person or company's name and get back information about objects that interest you, than to rummage in the large telephone directory, sorted in God only knows what order! And the phone book, as you know, not always at hand, and the law of meanness, just when you need it most of all – its not! And if a person stationary phone is not a class (which in these times is no surprise) – it does not help to find any phone book! What is the information via SMS, with which it is eaten, and, most importantly, how can I get? First things first. VMS Help – A new service, which provides in Khmelnytsky contact center 'Dialton'

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